That’s right, our units can be transformed to 3-D representations designed to amplify your brand and take your program to the next level in-store.
The Danone brand, Activia, and its media agency LPi Group, came to us to help support the Canadian launch of the new drinkable yogurt product – a key business investment in the innovation of the brand offering.
The in-store launch demanded real creativity and a unique merchandising approach to create maximum impact amongst shoppers and recognition of the new product entry that supported the external media buy.
The Cool Display Solutions creative team reimagined our Classic 65 unit into the Activia bottle itself and brought the promotion to life with 3-D technology.
The mega-bottle display became the only visual cue needed for consumers and with the ready to purchase bottles in the unit itself, made deciding to purchase the product, an easy (and fun) one!
Stop shoppers in their tracks and cut through the clutter of the store layout, get in touch with our team at Cool Display Solutions
Unit Specs:
- Foam substrate and coated in hard-shell material
- Custom painted on top and bottom
- Full colour graphic wrap
- 8’H x 3’W, lightweight
- Portable anywhere in-store